About LeadSource

Our Story

LeadSource was founded with a clear and compelling mission: to restore expertise and integrity to marketing. Built by two seasoned professionals with over 20 years of combined experience in B2B and B2C markets, we’ve worked across industries with organizations of all sizes—from global corporations to innovative startups. Our journey includes driving impactful campaigns for industry leaders like Siemens, Assa Abloy, and ServiceTitan. Today, we operate as a lean, results-driven team, delivering tailored marketing partnerships without the inefficiencies of traditional agencies.

Our Unique Approach

What truly sets us apart is our dedication to delivering strategic marketing with honesty and transparency. We believe every business deserves access to high-quality marketing solutions that are both impactful and cost-effective.

As a small, agile team, we offer direct access to senior-level experts who tailor solutions to your unique needs. Our approach is built on:

  • Transparency: Straightforward pricing and results-driven strategies.
  • Efficiency: Streamlined processes for timely, high-quality outcomes.
  • Collaboration: Hands-on support to overcome challenges and maximize opportunities.

    Services That Transform

    At LeadSource, we bring an unparalleled depth of expertise across marketing, combining strategy, creativity, and execution to transform your business. We don’t just implement tactics; we craft tailored solutions that build robust digital funnels, enhance brand visibility, and drive operational efficiency. From designing intuitive, results-driven websites to creating multi-channel campaigns that attract and nurture leads, our approach ensures every element works cohesively. By aligning with your business goals, we help you expand your reach, improve customer engagement, and achieve lasting growth.

    Expertise Across Industries

    With a rich tapestry of experience spanning industries such as B2B SaaS, commercial building materials, healthcare, finance, automotive, and beyond, LeadSource offers a depth of insight that transcends traditional boundaries. We understand that each industry comes with its own set of challenges, opportunities, and customer dynamics.

    This broad expertise enables us to:

    • Develop tailored marketing strategies that address specific pain points.
    • Leverage cross-industry insights to bring fresh, innovative ideas to each client.
    • Adapt quickly to diverse business environments, ensuring relevance and measurable results.

    Whether you’re a global enterprise or a growing startup, our comprehensive knowledge empowers us to craft customized campaigns that drive growth and success.

    Our Team

    Jason Paz

    Co-Founder

    Jason has over nine years of experience working in B2B and B2C spaces. He’s spent the last seven years in the commercial finance space, most recently playing a pivotal role in driving marketing campaigns and crafting strategic initiatives for Siemens Financial Services’ (SFS) captive finance program for Siemens USA.

    This critical responsibility has seen Jason navigate the intricate landscape of a $1.7B+ asset leasing organization across various platforms, from captive to non-captive healthcare, industrial, and vendor segments. This multifaceted approach has contributed significantly to the growth and success of a complex and dynamic organization. His existing responsibilities now include serving as the product owner for the Siemens Extended Payment Term program across North America.

    Jason’s strengths include proficient knowledge of marketing strategy, sales campaigns, stakeholder management, search engine optimization (SEO), search engine marketing (SEM), CRM management, and email marketing initiatives. 

    Mark Scheets

    Co-Founder

    Mark has over 12 years working with organizations ranging from global corporations, full service marketing agencies, early-stage start-ups, and everything in between in both B2C and B2B capacities. This has allowed Mark to learn how companies of all sizes view business and marketing strategy, enabling the cohesive development of strategic marketing plans to help drive revenue and growth.

    Known for being self-motivated and forward-thinking, Mark is always at the forefront of skill enhancement. Beyond delivering exceptional results, Mark goes the extra mile to elevate the teams he’s a part of. Mark believes in fostering an environment of continual improvement, striving not only to excel individually but also to contribute to the collective growth and success of the teams he’s lead.

    With an impressive array of industry experience spanning B2B SaaS, Commercial Building Materials, Physical Security & Access Control, Utilities, Healthcare, Finance, Automotive, Mattress & Bedding, and Home Improvement, Mark brings a wealth of insights to the table. This breadth of experience allows Mark to approach challenges with a holistic perspective, bringing fresh and innovative solutions to every sector they engage with.